GFE means...
If you look at well established providers, GFE means:
1. DFK
2. DATY
3. BBBJ most do not allow CIM
4. MSOG (multiple pops for the hr session)
5. Passionate, phone turned off sessions.
From what I get, Wendy isn't GFE by the above standards. But she has enough clients that are willing to pay $$ for her sessions, therefore more power to her. However, she could definitely increase her client base if she offered the GFE by the above standard.
Note: This was the standard introduced to me when I became a monger by seeing Lisa's crew in Union.
@ Wendy, please do not take offense to this posting, I was spoiled by the first experience I had in this hobby. You need not change your MO, if it's working for you with repeat clients.