I find it easier just to call up, when the menu comes up enter CANCEL option, speak to the guy/gal, and they lower the rate.
I do the same thing with Sirius (none of you guys pay more than $6/mo right) and Newsday (none of you guys pay more than $4.35/week delivered — right. And certainly no one pays for the FUN BOOKs, special editions, etc? — they shorten the subscription period for these — just call up — once — and tell them you don't want them to do that - they still send them but don't charge), and BJ Club (I let it expire, use a photo of my buddies barcode on my phone for gas and stuff I won't return, and wait for them to send me a $20/yr offer.) I do same for him when his expires.
More $ for mongering.